Why Facebook is starting its metaverse journey by rebranding itself as Meta


It is Facebook build metaverse? Is Facebook now called Meta? You may have these questions in mind after Mark Zuckerberg repositioned Facebook around the metaverse and renamed it Meta on Facebook Connect on October 28, 2021.

So first of all

What is the exact meaning of metaverse?

Since the covid period, education has gone online, people started working from home, and everyone started implementing social distancing. People were and are in virtual contact with each other through calls and video calls. In this point, metaverse go into action. We’ve all heard of augmented reality (AR) and virtual reality (VR).

Metaverse is more than that. “Meta” in metaverse means “beyond”, which implies that it is beyond the current technologies of the virtual world, VR and AR. Simply put, the metaverse is a world where the physical world and the digital world converge.

Facebook says the benefits of the metaverse will help people connect, play, work, exercise or do whatever they want, virtually together but physically apart. It will create a complete environment where the person could invite their friends and do things together.

Mark Zuckerberg, in his speech, said that the idea behind the rebrand is that, going forward, they don’t want Facebook to just call itself a social media website. They want to see it primarily as a Metaverse company and then as a social media website.

Facebook has already announced that it will invest 50 million dollars in the development of Goal– The company of the metaverse of Facebook. It will also create around 10,000 new jobs in Europe during the tour of the company building.

“The Internet connects people, but the Facebook platform goes further to connect people with everything they want. We are connecting people not only with each other, but also with the world around them, ”said Zuckerberg. “We know that people want more ways to communicate and express themselves. Meta is the next step on that journey, ”he added.

The metaverse is a virtual space where people can meet, interact, share, create and learn. Initially, Meta will focus on building virtual worlds, but over time, Zuckerberg said, the company will expand its reach by developing new platforms and tools that make it easier for people to use Meta’s virtual worlds to create and share. content.

Read as Angular 9 was released with next-gen Ivy as the default rendering engine.

After the Facebook metaverse announcement, its shares rose 9% in 1 week, showing its hype around the world.

Goal is nothing; but a drastic transition from 2D to 3D, where interactions and connections seem more realistic than current technologies. While reporting on Meta, Zuckerberg presented some new concepts and visions for the company at the event. Each of them has an essential role in the development of Meta and metaverse. More details on the concepts are as follows.

Horizon Homes and Horizon Worlds

Horizon Home is one of the initial parts of the Facebook Meta-metaverse. The first thing the user needs is a headset to wear. Meta calls it “The Quests.” The first thing the person will see when they put on their search headphones are the houses on the horizon.

Mainly, users would get various options to choose from. Then they can create one for themselves. It would be a place where users could invite others and join each other’s houses in the form of an avatar, an Avatar of Metaverse. Here they can talk, hang out, watch videos, or do whatever they want.

Then there is Horizon Worlds, where users can create and customize their world. From objects to surroundings, they can do it all. They can jump into each other’s worlds and invite family and friends on virtual tours and virtual events. Meta will prioritize privacy in its metaverse. So a person can set restrictions or even prevent someone from entering their world, unlike the real world!

Presence platform

Real presence is the key to feeling connected in the metaverse. It would be a mixed reality experience (combination of AR and VR), which would make it more realistic. For example, if the person wears the search headset and moves their hands in front of their eyes to grasp a virtual crystal, they should see the hand holding it in all dimensions. It includes the interaction of the hand, the environment, the movements, etc.

Cambria Project

Project Cambria is something that will push the limits of virtual reality. Here, the missions will be updated for avatars with eye contact and natural facial expressions. It will render the user’s expressions in real time so that other users can feel the actual conversations and movements. They will also ensure that each avatar represents a diverse set of human facial features and skin tones. Project Cambria will highlight every little detail like beards, mustaches, and glasses to ensure the avatar looks like the user.

There is also another approach to Project Cambria. After keeping the headset on, the user will be able to work on multiple screens, switch and rearrange them, all using holograms and virtual stuff and not on physical devices.

Nazaré glasses

The Nazare glasses are an initiative in the advancement of AR. Users can chat, play games or do whatever they want with the use of holograms and other technologies. They can play a board game at their home table, inviting their friends and family. A hologram of the game will appear, blending into the real world with all the depth and perspectives, and voila. Now you are playing some games with friends who are thousands of miles away from you, but sitting at your dining room table.

Last words

Finally, a highlight is that the Facebook company will now be called Meta. All your other apps like Facebook, Messenger, Whatsapp, Instagram and others will remain the same and will not be affected. So, it can be said that Facebook (now Meta) is building a revolutionary new technology that will be a breakthrough in the metaverse, justifying its mission to bring people together.

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