Second Nature raises $12.5M to coach salespeople with AI-powered avatars – EnterpriseTalk

Second Nature is opting for a different approach to training with AI-powered avatars that guide marketers through lessons over the web.

Second Nature, which has twenty-six employees, announced today that it raised $ 12.5 million in a Series A investment from Signals Venture Capital, Stage One Ventures, Cardumen Capital and Zoom’s Zoom Apps Fund. It brings the total capital of the company to $ 15.5 million.

Second Nature hosts a simulator with avatars having conversations with reps based on conversation leads and sales manuals, measuring how deeply reps cover key topics.

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