Italy Fines Apple and Google Over Consumer Data Usage

Italy has issued Fines of 11.3 million dollars (10 million euros) to both Apple and Google for what the country’s antitrust authority, the AGCM, describes in a statement translated as “aggressive practices with respect to the acquisition and use of data of the consumer “that violate its Code of the Consumer.

The AGCM says it found two violations of the Consumer Code: “One for lack of information and the other for aggressive practices related to the acquisition and use of consumer data for commercial purposes.” The resulting fines of 10 million euros are the maximum it can issue.

Google is accused of not providing enough information about how personal data will be used when people create accounts or use its services. Apple is also said to be tight-lipped on how it uses customer data when people create Apple IDs or use its digital marketplaces.

That covers the first violation of the Consumer Code. The second has to do with both companies supposedly designing their account creation processes in a way that makes sharing personal data, which they can then use for a variety of business purposes, the default option.

TechCrunch reports that Apple and Google plan to appeal the fines and have denied any wrongdoing. If that sounds familiar, it’s probably because Apple made a similar claim on November 23 after AGCM issued a fine of $ 225 million (€ 200 million) and Amazon for Beats sales.

Neither Apple nor Google immediately responded to requests for comment.

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