AppleInsider is supported by your audience and can earn commissions as an Amazon Associate and Affiliate Partner on qualifying purchases. These affiliate associations do not influence our editorial content.
Apple TV + was included on Nielsen’s weekly broadcast chart for the first time on Thursday, with “Ted Lasso” doing well in the market analysis firm’s original series rankings.
Nielsen is now included Apple TV + shows up on its weekly streaming chart, and the service joins the likes of Disney +, Hulu, Netflix and Amazon Prime Video, it reports. The Hollywood Reporter.
The Apple TV + show “Ted Lasso” ranked fifth in the original series rankings from September 20-26, with subscribers watching 509 million minutes during the seven-day period after the 73rd annual installment of the Emmy Awards. Jason Sudeikis’ vehicle was nominated for a record 20 Emmy Awards and brought home four statues for Apple, including a win for best comedy series.
According to Nielsen, “Ted Lasso” would have been in the top 10 for several weeks during its second season if Apple TV + had been listed at an earlier date.
Apple doesn’t disclose viewing data – most streaming services don’t – but the company said in July that the show enjoyed a six-fold increase in viewership between its first and second seasons. A deluge of favorable accolades from the press and industry likely fueled interest in the unexpected success.
Currently, “Ted Lasso” is the only Apple TV + show on Nielsen’s charts, which are otherwise dominated by Netflix. The streaming giant’s “Squid Game” racked up a whopping 1.91 billion minutes of viewing time during the same week. Hulu was the only other service to appear in the original rankings, with “Only Murders in the Building” in ninth place with 299 million minutes.